A Case of Weekdays!

Some years ago when Office Space made the phrase "A Case of Mondays" a big hit among executives across America and the rest of world, I couldn't have agreed with it at any stretch. Because I wasn't working at that time. Now I am. I so want to change it in to "A Case of Weekdays". It has been 2 years since I started putting my physical and genial being to work for my existence and future "prosperity". Just 2 years down and I am not even sure where I belong. Look at me right now, Im this totally demotivated, and grounded... morally arrested loser at this minute! And the problem was right there to be seen. This is not what I was born to do and this not what I will die doing.

A deft background: I walk into office with my usual "today is my day" - Tony Robbins Kinda- outlook. I have this crazy idea of making everyday my day thanks to that guy. OK, skip forward. I have to show my presentation to my "reasonable" boss for approval. Well, to give you an idea it's a PPT with findings of a recent survey. Purely subjective consumer reactions papered to look like they are insights that can throw the client out of his chair. Woven from part "personal bias" and part survey "data", this one looked perfect to me. I had no doubt in my mind when I showed this to her. Well, I hate this trippin'. She didn't like it, to be short. She just bombed it, to be realistically cold. I disagreed with her because I never expected her to be blowing away my PPT without even reading it. Of letting her personal mood swing effect, the evaluation of my 2 nights lost sleep. She just can't.

The day never looked so bad to me ever since I joined this totally super "UNBELONGING" place. But guess what I told myself. "Someone please calm me down!!! I need to hang in here and don't get blown off. 'Cause I have a plan!"

I just turned my back against my condescending "boss" and pressed the speed dial button of my cellphone for calling my friend for a pep talk!

Great artistes, great music

There are very few artistes who can leave a long lasting impression in me. Mostly, they are as good as their latest hit song. Under these artistically dire circumstances it becomes hard to actually admire someone for his / her works forever. It is unimaginable for someone working in market research to write about a world activity without semantics. There are words & meanings, and then there is sematicism. I have tried my best not to use to any puns and disclaimers in the following article about world's best loved music legends till date. It is based on the assumption that everyone has basic thought norms or have archetypes (in Freud's lingo) passed on from generations that determined their liking for a piece of art they know of. These artistes have incredible sense of music and made their music being loved by an entire aesthetic cycle. From late 60s to early 2000, the myriad varieites of cool and taste had formed a complete circle and took a half-way re-run. These are artistes who's long play was ran through about 3 generations again and again. These are artistes who I call the best loved artists of our times. Some of you might disagree with what I have found people say. Also, it is worthwhile to know that music has never had any boundaries. It is loved and listened wherever it went. People loved the tune, the rhythms, the sound, the vocals and the lyrics. The research I have done is purely internet based (blogs, community threads and the like) and, hence must oblige to admit that scientific lacklustre of these arguments. I have also limited it to international music and never went to regional music.

This will be a five part series and will start appearing from late May or early June 2007 in this space. I thank you profoundly for your interest and my friends across the world for responding to my boring questionnaire which never made any sense to them, mostly. I can't thank enough those hundreds of bloggers across the world who wrote extensively about music. Their passion and interest for music must be appreciated and commented. Finally, thanks to Carl Jung and his masterpiece - Man and his Symbols, for being an inspiration to work on this tiny paper that deals with human psychology and love for the music. Read on.

[End of part one]